The 5 rules of crazy-successful brands

A swoonworthy brand that has your customers falling over themselves to work with you. It’s every biz owner’s dream, right? We all want to be crazy-successful – highly sought after, the go-to experts in our field, exuding professionalism with every blog post and Insty…

2014 in review

Here we are – another year coming to an end, and I don’t know about you, but I’m feeling a tad exhausted! Every year, before I dive into the madness of tinsel and gingerbread houses and handmade glitter-covered ornaments (yep, with two little girls in the house, we do…

How to choose a logo that’s right for you

… HOW DO YOU CHOOSE? Making decisions can be tough, yeah? Especially when it’s something as important as which logo concept should represent you and your brand. Because let’s face it: as well as being the face of your business, your logo becomes the ultimate…

5 things that Frozen can teach us about business

If you’re a parent of children under the age of 12, it’s a good bet you’ve seen the movie Frozen. In fact, it’s a good bet you’ve seen it approximately 356 times. (You know you’re in trouble when you can’t stop singing the songs to yourself when you’re trying to fall…

The not-so important…

So there is nothing like a kid-free, work-free holiday to make you realise what is important in life. You know the stuff I am talking about:  babies, family & doing what you love. It also highlights the not so important stuff in life that gets us bogged down. Here…

Is it time you found a Mentor?

When I was in high school my art teacher Mrs Mears was my mentor. I am not sure if she actually knew she was my mentor but I looked up to her and admired her.  She wasn’t the sunniest or the most outgoing of my teachers but she was fair and gave constructive feedback…
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