5 things that Frozen can teach us about business


If you’re a parent of children under the age of 12, it’s a good bet you’ve seen the movie Frozen. In fact, it’s a good bet you’ve seen it approximately 356 times. (You know you’re in trouble when you can’t stop singing the songs to yourself when you’re trying to fall asleep. No, I don’t want to build a fricking snowman, it’s 3am!)

During yet another viewing last week – imposed on me by my uber-wilful 2-year-old daughter – my brain started wandering. Frozen has taught my girls a lot about being themselves and not falling for dodgy princes and (of course) about building snowmen… But I got to thinking – what has it taught us grown ups? And in particular, what has it taught us about business?

Here’s what I came up with…

1. Let it go. It’s the weekend / the middle of the night / you’re annual holiday, and all you can think about is work. Sound familiar? Well then, sweet pea: LET IT GO! It’s time to learn how to switch off and leave work behind. In fact, your health, your relationships – your very sanity – depends on you mastering this skill. So make a conscious decision to let the stress, the angst, and your inbox go. Trust me: you won’t regret it.

2. When you ‘Conceal, Don’t Feel’, things are gonna end badly. Seriously – look what happened to Elsa! If you feel like something isn’t working out with a client or a sub-contractor, don’t try to conceal it. Instead, stand up for your truth and tell them how you feel. Otherwise, you might end up with a never-ending winter wonderland/crappy working relationship. #SoNotWorthIt

3. People need People. Nobody can do it all on their own – Anna tried to save Elsa, Kristoff needed Anna, and Olaf needed the help of both sisters. The same rings true in the world of business. You might decide that you need a mentor, a VA, a bookkeeper, a designer, or a handsome masseur named Sven. Basically, just figure out who will help you feel most supported, then get ‘em on your team. You’ll never look back!

4. Dream Big! So Olaf is a snowman that wanted to live the summer life. He had a dream and didn’t let pesky things like mere logistics get in the way. The same is true in business (hell, in all of life). If you can dream it, you can make it happen. Don’t get swayed by people’s opinions or doubts or ‘helpful’ suggestions. Stick to your guns and keep on chasing, no matter what.

5. Embrace your Uniqueness. Elsa didn’t want to accept that she was unique, but ultimately, it’s what made her so special. And I cannot stress enough how important this principle is in business – be your authentic self. Not only will you attract your ideal customers by the bucket-load, but your entire business journey is going to feel a whole lot better along the way. Fo’ shizzle. So ditch the icky imitations, throw out the half-hearted homages, and stop with trying to fit the mould. Show up as YOU, loud and proud, and watch your business boom.

Are there any more flashes of Frozen insight you’d like to add to the list? (Or any tried and true suggestions to get those damn songs out of my head?!) I’d love to hear from you in the comments below! xx

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